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Wüsthof

Visual identity system

Wüsthof is a 200+ year old knife manufacturer from Solingen, Germany. The redesign of their visual identity focused on two qualities – their heritage and the high tech production process. But for a brand to be flexible and future-proof, a design needs to represent more of an ecosystem, rather than architecture. By specifying size ratios between elements, the resulting framework can adapt to any environment or content and provides a recognizable brand presence.

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Whether you are a startup aspiring to disrupt the market, a thriving company understanding design as a strategic tool or skilled designer looking to join our network - let’s get in touch and build something great.

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    1000 Ljubljana
    T: +386 1 239 64 70
    info@gigodesign.com
    ID za DDV: SI39436080

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